Getting more website visitors is something that you should make a priority in your online business.
It’s something that a lot of people don’t bother to learn about – mostly because they run on the idea that paying for advertising is the best way to get traffic to your website. Well, I totally disagree with that.
With free marketing, there are a ton of ways to get yourself a lot of traffic to your website.
I’m willing to bet that if you focused solely on generating traffic using free marketing alone, you would see that it’s very easy and obvious to get traffic to your website.
Eventually, your free marketing efforts will surpass your paid advertising efforts – in terms of getting more website traffic (and even conversions).
Below are some best ways that can help you in increasing website traffic and generate more sales for your business.
The main and only objective of article marketing is to get the reader to click on your website link contained in the resource box of a submitted article.
To achieve this successfully, it is not sufficient to just submit articles with your website link to whatever article directories that you can find. You have to know how to write your article right to get as many readers and subsequently as much click-through rate as possible.
If you want to know how to increase traffic for the website by article marketing, the answer is to get the basics right.
Make sure your article could be found:
More readers for your articles mean higher chances to get more traffic to your website.
To get more readers, you must position your article in such a way that it will appear and easily be found by people who are looking for information that is related to what your article has to offer.
In order to achieve that, your article must contain the right keywords with the right keyword density.
You can use tools like Google Adword Tool to choose the right keywords for your article. Use the content marketing toolkit by Semrush to take a deep dive into your competitors marketing strategy.
As for keyword density, it has been tested that an article with a keyword density of 1%-2% is more likely to get a high ranking on search engines.
Have an attention-grabbing title:
If you ask me how to increase traffic for websites using article marketing, I would say your article title plays a very important role here.
To attract readers to your article, your article title must be interesting and appealing to your audience.
The title is the first thing your audience reads to decide whether she/he would continue to read your article.
So, it is important that you choose your title right to attract readers which will, in turn, increase the chances of them clicking on your website link at the end of the article. That is how you can get more traffic to your website.
Provide quality content:
On how to increase traffic for a website using article marketing, you have to ensure that your article content is relevant, informative, and interesting.
Having captured the audience’s attention with the headline, the article body has to do its job to give what the audience is looking for. When someone does a search on the internet, they would have something specific that they are looking for.
If your article appears in his searches, then, it is expected that your article would have something that he/she is looking for. Give them what is expected of such an article.
Provide them with the relevant information. That is important to keep them interested and read the article till the end where your website link appears.
Another way to get free targeted traffic is with YouTube. YouTube is the number 2 ranked website in the world in terms of traffic.
With a fact like this, you can be sure to get a lot of traffic from this marketing medium by itself. But if you want to really make YouTube work for you, you have to go professional.
If you’re not camera-shy, you should invest in a digital camera, and use it to gain the spotlight on YouTube. Make 10-minute videos about topics in your niche, and present yourself nicely.
YouTube videos like this will always out-pull videos that just have words on them. But they both work… you just have to decide which option is right for you.
Another free traffic pointer to keep in mind when using blogging: if you own a blog yourself then don’t hesitate to let other people subscribe to you and refer you to other people.
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For blogging – free traffic generation method: A helpful blog makes it much easier to share than just another blog that promotes one website alone.
The key to this technique is to provide useful information to people before adding links to your website.
Connect with other content-related sites:
Connect your site by link exchange or leaving comments. Your comment should not be considered spam. Make sure your responses make sense and are informative.
Commenting on similar niche blogs or websites is one of the most effective ways to promote your website.
This is helpful in improving your keywords’ search rankings and especially if the related website is applying a “do follow” feature.
This technique permits you to acquire related backlinks and may possibly build relationships with other website owners associated with your area of interest.
Guest blogging as a free traffic technique happens when you ask another blogger to write on your blog or when you are invited to write on another’s blog.
This increases traffic since this tends to put the followers of the bloggers into one discussion, diverting them as free traffic to particular websites.
Guest blogging increases the number of views a single blog -which is in itself is traffic – and makes the blog rank higher in blog directories, therefore, having a greater chance for click-through traffic.
Guest blogging is particularly useful when both bloggers are at the top of their niche, usually with high traffic potential.
Guest blogging is a great way to form networks, partnerships, and free traffic. You should first decide whom you wish to become guest bloggers for, the target niche and traffic goals must be fairly similar to your own.
It is safe to have a blogger with complementary interests as your own followers to keep the traffic flowing.
Once you’re decided on who your guest blogger will be or whom you’re going to be a guest blogger for, it is about time that you contact them through email.
Don’t expect them to come to you for your own traffic. To get the guest blogger’s attention and his traffic potential it is important to introduce who you are, the website or topic you wish to be discussed, the manner in which to discuss your topic, and how you can help get traffic.
Participate in related forums and online communities:
The more you know about your potential customers, the much better you’ll know exactly where to find them. You should visit relevant forums or online groups where your potential customers are and you can advertise your website there in the forum’s signature.
Forum members that relate to your area of interest are targeted clients who have a higher chance to buy from your website.
It is also important to remember to build a very good reputation. Building a good online reputation also means building a good reputation for your website.
These are just some ways that one can use to increase website traffic. Although some of the options might be expensive, the result, in the end, will be well worth the investment.
There are also free tools that one can use, and these can equally boost the amount of traffic to a website.
An Internet business owner must remember that more website traffic eventually means the business will make money.